PARTNERING WITH:

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Nordstrom
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Baby Jam is a digital and experiential marketing firm that promotes brands to affluent, 25-44 year-old moms with the goal of creating awareness and driving sales. 

The marketing utilizes digital channels, like social media parent groups and mommy bloggers, to hype up events, like branded sing-a-longs, one week before they culminate with live, interactive experiences to engage customers and promote your brand.


Demographics

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Reach

15,000-25,000 people online per activation/weekly, plus families in store

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Geography

Major markets, nationwide with event coordinators on-site and the top kids’ musicians hand-picked

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Promotions and Tactics

Mix of digital and experiential marketing tactics including closed Facebook parent groups and communities, mommy blogger email inclusion, influencer sharing, concierge announcements with nearby condos and more.


Baby Jam markets and produces local, targeted events

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